@Ansca Team

Please, read about the excellent work Andreas Loew and the guys from Cocos2d are doing on a new texture format here. You can also see some first results here.

Comparison (Andreas' words) of PNG/PVR/PVZ options:
1) PNG is the worst - it has the disadvantages of pvr and pvz
2) PVR is fastest in loading, does not bloat the ipa but consumes much flash after installation on iPhone
3) PVZ is a bit slower in loading than PVR, does not bloat the ipa and consumes very low flash when installed.

Plz, consider working with Andreas to support the new (open-source) texture format in Corona too. It would be a critical performance gain for the developers without any convenience cost at all!

The memory consumption drop and the loading time boost seems a **free lunch** for an engine like Corona, which tries to minimize resources consumption in lower-level for being able to deliver expensive higher-level convenience to developers.

Thanks!